In a time when authenticity is a rare commodity, the stylish sister act behind cult lifestyle brand, The Beach People, are a welcome breath of fresh air. Despite their blooming global business, Emma Henderson and Victoria Beattie, have mastered the art of balance and lead a wholesome, mindful existence with their tribes near Australia’s Gold Coast. This grounded approach to life is encapsulated in their label, however as The Delivery discovers, it’s the pair’s gentle approach to motherhood which is most admirable.

Where did you find the inspiration to revolutionise the humble beach towel?

Emma: Sitting on the beach one afternoon, watching our husbands surf I looked at all the things I had around us and I said to Victoria “Let’s do something. I think we should make round beach towels, want to do that with me?”.  It was such a simple thought that came out of our everyday life. I noticed that no one was doing luxury seaside essentials. We wanted to put our style into the beach basics and we’ve expanded that to bed and bath now. So fun!

How has your vision for The Beach People business/brand evolved over the past few years?

Victoria: It’s blown us away, the public reaction to our business. In the beginning we were just happy to have some extra pocket money but we quickly learned we had to dream bigger. We are forever pushing ourselves and evolving our business to think bigger.

Would you do anything differently if you were starting over knowing what you do now?

Emma: So many things. Maybe everything. But making mistakes is how you learn.